Architecting Behaviour Change

Tuesday, Nov 6


Culture change is critical to adapting our organizations to the rapidly changing world. The ability to change quickly is, in itself, becoming a core differentiator. But culture change is notoriously complicated, made more so by rigid approaches that assume telling people what the value of the change is will inspire the change to happen.

This workshop will explore how to SHOW people why change is good rather than tell them, thereby more successfully inspiring them to change by creating positive feedback loops.

This workshop will explore:

  • Defining engagement behaviors

  • Measuring engagement

  • Identifying the elements of behavior

  • Designing engagement approaches that work

You will learn how to:

  • Diagram behaviors

  • Create engagement recipes

  • Identify engagement metrics

  • Connect engagement to value